Privacy policy

Privacy Policy

Last Updated: August 15, 2026

This Privacy Policy is issued by BOWEI INTELLIGENT IDENTIFICATION TECHNOLOGY CO., LTD. (博纬智能识别科技有限公司, China) and its U.S.-operated brand xianglefind (collectively referred to as “xianglefind,” “we,” “us,” or “our”). This Privacy Policy applies to all individuals outside the United States who interact with our U.S.-market services, including but not limited to website visitors, application users, product customers, and other recipients of our services (collectively referred to as “you” or “your”).

We focus on e-commerce and smart hardware services for the U.S. market. We may update this Privacy Policy from time to time to reflect changes in our data processing practices. If we make material changes, we will notify you through appropriate channels, such as email notifications sent to the address associated with your account, or by posting notices on our official website and relevant applications before such changes take effect.

We encourage you to review this page periodically to stay informed about our latest privacy practices.

Collection of Personal Data
Creation of Personal Data
Categories of Personal Data We Collect and Process
Purposes of Processing Personal Data
Legal Bases for Processing and U.S. State Privacy Law Compliance
Disclosure of Personal Data
International Transfer of Personal Data (Between China and the United States)
Data Retention
Your Privacy Rights (Including U.S. State Residents’ Rights)
Direct Marketing
Data Controller Information
Third-Party Links and Payment Services (Including PayPal)
Cookies, Analytics, and Personalized Advertising
Contact Us
Supplemental Terms for Certain U.S. Jurisdictions

1. Collection of Personal Data

1.1 Sources of Personal Data Collection

Depending on how you access and use our U.S.-market website, applications, smart finder devices, or related services, we may collect or obtain your personal data from the following sources:

Information You Provide to Us:
Information you voluntarily provide when registering an account on the xianglefind website, purchasing products, contacting us through email, customer support tickets, or social media platforms, including but not limited to your name, U.S. shipping address, email address, and phone number.

Account Registration Information:
Information collected when you create an account to manage your smart finder device, access product features, or review order history.

Business Relationship Information:
Information collected during the course of providing customer support, processing returns and exchanges, fulfilling orders, and maintaining our ongoing relationship with you.

Website and Application Data:
Automatically generated logs, usage information, and interaction data when you browse our U.S. website, use our applications, or activate related software features.

Content and Advertising Information:
Interaction data and analytics information shared with us by third-party providers when you engage with our social media pages, third-party advertisements, or embedded plugins in the U.S. market.

Publicly Available Information:
Reviews, comments, ratings, or feedback you publish on our website review sections or publicly available social media pages.

Third-Party Information:
Information obtained from third-party service providers, including single sign-on providers, order fulfillment partners, and third-party payment processors such as PayPal.

Automatically Collected Information:
When you visit our U.S. website, open our promotional emails, or use products with network positioning or Bluetooth connectivity features, we and our third-party partners may automatically collect information through cookies, pixels, mobile SDKs, logs, and similar tracking technologies.

2. Creation of Personal Data

In order to provide smart finding and locating services, we may record your interaction history with xianglefind services, device pairing information, and item-finding records.

We may also associate and analyze personal data collected across different devices or browsers to provide a more accurate and personalized item-finding experience.

3. Categories of Personal Data We Collect and Process

For our U.S. market products and services, we primarily collect and process the following categories of personal data:

Identity and Contact Information

Name;
Email address;
U.S. shipping and billing address;
Phone number.

Transaction and Payment-Related Information

Order numbers;
Purchase history;
Payment status information processed and provided by third-party payment providers (such as PayPal).

We do not store complete credit card numbers or sensitive payment information on our local servers.

Device and Technical Information

ifinder smart item finder pro device hardware ID;
Bluetooth connection status;
IP address;
Browser type;
Operating system information;
Device access logs.

Location and Finding Data

To provide the core finding functionality of the ifinder smart item finder pro, and only with your authorization, we may collect approximate device location information or Bluetooth beacon interaction data.

4. Purposes of Processing Personal Data

We collect and process your personal data for the following purposes:

Order Fulfillment and Core Product Functions

To process purchases made through the xianglefind website, provide product delivery, customer service, returns and exchanges, and support Bluetooth-based finding and locating functions.

Customer Support and Communication

To respond to inquiries, technical issues, warranty requests, and return requests, and to send transaction confirmations, shipping notifications, and updates regarding service terms.

Marketing and Personalized Promotions

Where permitted by law or with your consent, we may send emails regarding xianglefind products, promotions, and offers related to the ifinder smart item finder pro, or provide personalized advertisements.

Security and Legal Compliance

To detect, prevent, and respond to fraud, unauthorized transactions, security vulnerabilities, harmful activities, and to comply with applicable U.S. federal and state laws.

5. Legal Bases for Processing and U.S. State Privacy Law Compliance

We process your personal data based on the following legal grounds:

Contractual Necessity

Processing your information is necessary to fulfill orders, deliver products, maintain accounts, and provide contracted services.

Legitimate Interests

Processing may be necessary to improve website performance, enhance product experiences, and maintain network and account security.

Consent

We obtain your consent where required, including for direct marketing communications, non-essential cookies, and certain location-related data collection.

6. Disclosure of Personal Data

To provide services in the U.S. market, we may disclose your personal data to the following categories of recipients in accordance with applicable laws:

Affiliates and Internal Teams

Our China-based headquarters, research and development teams, and technical support teams may access information to provide software and hardware support.

Service Providers and Logistics Partners

Including U.S. logistics carriers, Amazon fulfillment services, cloud hosting providers, and other vendors assisting with order fulfillment.

Payment Processing Providers

Third-party payment providers such as PayPal and other financial institutions that securely process transactions.

Legal and Regulatory Authorities

We may disclose information when required by U.S. courts, law enforcement authorities, or when necessary to protect the rights, safety, and interests of xianglefind, our customers, or the public.

7. International Transfer of Personal Data (Between China and the United States)

As a China-registered company (BOWEI INTELLIGENT IDENTIFICATION TECHNOLOGY CO., LTD.), personal data collected through our U.S. website may be transferred to servers located in China or otherwise processed across borders between China and the United States.

We implement industry-standard encryption and security safeguards during such transfers to ensure that your personal data receives appropriate protection regardless of where it is processed.

8. Data Retention

We retain personal data only for as long as necessary to fulfill the purposes described in this Privacy Policy, unless a longer retention period is required or permitted by U.S. laws, including for tax, accounting, regulatory compliance, or legal dispute purposes.

When your account is closed or data is no longer necessary, we will securely delete or anonymize such information in accordance with applicable laws.

9. Your Privacy Rights (Including U.S. State Residents’ Rights)

Under applicable U.S. privacy laws, including the California Consumer Privacy Act (CCPA), California Privacy Rights Act (CPRA), and other state privacy laws, U.S. residents may have the following rights:

Right to Know and Access

You may request information regarding the categories of personal data we collect, use, or disclose, and request access to such data.

Right to Correct

You may request correction of inaccurate personal data.

Right to Delete

You may request deletion of your personal data under certain circumstances.

Right to Opt Out of Targeted Advertising and Sale

We do not sell your personal data. You may opt out of the use of your data for cross-context behavioral advertising.

Right to Non-Discrimination

We will not discriminate against you for exercising your privacy rights, including by denying services or charging different prices.

To exercise these rights, please contact us using the information provided in Section 14.

10. Direct Marketing

You may choose not to receive marketing communications from us at any time.

You may unsubscribe by clicking the “Unsubscribe” link included at the bottom of our marketing emails or by contacting us directly at:

mk@brrfid.com

We will process your request promptly.

11. Data Controller Information

For personal data collected through our U.S. website, the data controller is:

Company Name:
BOWEI INTELLIGENT IDENTIFICATION TECHNOLOGY CO., LTD.

U.S. Brand Operator:
xianglefind

Contact Email:
mk@brrfid.com

12. Third-Party Links and Payment Services (Including PayPal)

Our website may contain links to third-party websites, social media platforms, or advertisements.

Our checkout process also relies on third-party payment gateways such as PayPal.

This Privacy Policy does not apply to third-party websites or services. We recommend reviewing the privacy policies and terms of service of such third parties before accessing external websites or completing payments through third-party providers.

13. Cookies, Analytics, and Personalized Advertising

We and our third-party partners use cookies, pixels, web beacons, and similar tracking technologies on the xianglefind website to:

Analyze website traffic and usage;
Remember shopping cart preferences;
Provide personalized product recommendations and advertisements.

You may manage or disable cookies through your browser settings at any time.

14. Contact Us

If you have questions, comments, concerns, or requests regarding this Privacy Policy or xianglefind’s privacy practices, please contact us:

Email:
mk@brrfid.com

Official Website:
https://www.xianglefind.com

15. Supplemental Terms for Certain U.S. Jurisdictions

If you are a resident of California or another U.S. state that has enacted comprehensive privacy legislation, you may have the right to receive additional disclosures regarding: